Category Archives: Bottled Water

A Highlight In A Crisis Situation

The current water crisis in Flint, Michigan is a true imbalance to its residents.  This tragedy is devastating people’s homes and endangering the future of its youth.  Due to the neglectful actions of Michigan Gov. Rick Snyder, the residents of Flint are dealing with lead infected tap water as the city is in a state of emergency.

This all started back in 2014 when the state made the decision to temporarily switch the city’s water supply from the Detroit water line to the Flint river.  This plan was enacted to save money, while a new supply line was being constructed to Lake Huron.  Immediately Flint residents noticed the difference, claiming their tap water looked,smelled and tasted funny.

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Tap water in a Flint hospital on Oct. 16, 2015. 9photo: Joyce Zhu /Flintwaterstudy.org

This is was the start to the problematic situation affecting Flint residents today. In the fall of 2015, researchers discovered that the amount of children with above-average levels of lead in their blood had doubled.  This brought light to the issue we are seeing now.  According to a study from Virginia Tech, the water from the Flint River is highly corrosive.  Since half of the City’s pipes are made of lead, the corrosive water caused the lead to leach into the water and into people’s homes.  The city switched back to the Detroit water system in October of 2015, but the damage had already been done.

Residents are now left with poisonous water that is deemed ‘toxic waste’.  People are forced to use bottled water for drinking, cooking, and even bathing.  Simple tasks such as laundry, have forced residents to drive up to 30 miles to utilize other towns’ laundry facilities.

This avoidable crisis occurred because The State wanted to cut corners.  They failed to add the necessary anti-corrosive chemicals needed to treat the Flint River’s water, something that would have cost them $100 a day to do.  The State even went as far as changing EPA reports of lead from a F- to an A- grade.  

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Michigan National Guard Staff Sergeant William Phillips helps unload pallets of bottled water at a Flint Fire Station, Jan. 13, 2016

It’s clear that Gov. Snyder needs to step down and that The State has some major work ahead to remediate the situation.  However, on a positive note, this crisis also highlights the continued support of the community.  Community groups, Lawmakers and residents have banded together to provide aid to those without safe water. Thousands of cases of water have been donated to school districts and numerous charities have been created to help fund costs like the long-term needs of Flint children exposed to contaminated water.  The National Guard has gone door to door to deliver water filters, cases of water and lead test kits to residents.  Even famed rappers like Meek Mills and Big Sean are showing their support through social media.

Ayurveda doesn’t just focus on an individual’s well-being.  The impact one has in their own community is also an integral part of the practice.  This is a perfect example of a community fighting to bring balance back to its homes.

The Change in Consumer Behavior – Water

How much would you pay for a bottle of water? $5? $10? $20?!

A water bar in Los Angeles is becoming quite famous with their extensive 46-page water menu, which includes a $20 bottle of water.

Now you may be thinking that $20 is ridiculous to pay for just water.  Well this is exactly what most Los Angeles residents thought when Martin Riese created the menu for the Ray’s and Stark Bar two years ago.  Fast forward to present day, business has grown 500% and his water menu has expanded to two other locations.

Let’s go back to the original question, “how much would you pay for a bottle of water?”;  I’d say it all depends on the type of lifestyle you are trying to live.  Customers of Riese’s water menu don’t mind paying a premium because they are very conscious of what they are putting into their bodies.

Many Americans are changing their behaviors and re-evaluating everything from the types of foods they are eating to the kinds of beverages they drink.  There is a health movement sweeping the nation, as people are becoming very cognizant of the unhealthy additives found in today’s popular foods and beverages. In the beverage industry for example, U.S consumers are replacing high calorie soft drinks with healthier alternatives.

For this reason, we are seeing a trend for demand on high quality premium water.  Water connoisseurs, like the ones who visit Riese’s bar, can taste the difference in water quality.  They know that the varying levels of ‘total dissolved solids’ (TDS), aka mineral content, will completely affect the flavor of the water.  These connoisseurs know that when water comes from a clean source, like a mineral spring, high TDS levels are favorable.

“[Customers] are going into the water menu, looking for different springs, saying ‘I like this, this has so much sodium, this has so much magnesium,’” — Martin Riese.

Do you fall into this health enthusiast category?  Are different types of water something you’ve ever considered?  We at Jala Artesian Mineral Water encourage you to think about this the next time you are parched and need an ice cold beverage.  Think about what your options are and question if there is a healthier choice.

You can read the full article about Martin Riese’s Water Menu here:

A Look Into The Real Problem With Plastic Waste

The American Journal of Public Health published an article in January 2015  explaining how the bottled water ban at the University of Vermont (UVM) was actually counter-productive in reducing plastic waste.  UVM originally aimed to reduce the amount of plastic bottles that ended up in waste streams by banning plastic water bottles from their campus.
It turns out that not only was this ban ineffective in achieving their goal to reduce plastic waste, but it actually contributed towards the consumption of unhealthy sugary beverages. The article states, “Per capita shipments of bottles, calories, sugars, and added sugars increased significantly when bottled water was removed.  With the removal of bottled water, consumers increased the consumption of less healthy bottled beverages.”
This article shines some light about the real problem at hand, people’s mindsets.  We as a society are very quick to judge and scrutinize a person, place, or, in this case, an industry. We need to help protect our environment from plastic waste, however our efforts should be focused on shifting mindsets and providing education about recycling. We should not focus on ostracizing an industry just because it is an easy scapegoat.
We often forget the importance of water and the essential health benefits it provides us.  It is a great zero calorie beverage that keeps our bodies well hydrated.  Bottled water is necessary in providing a healthy beverage alternative from soft drinks.  Let’s be smart, stay educated, and recycle.